Social Media Compliance for Healthcare Organisations

Social Media Compliance for Healthcare Organisations: Webinar Series

Session 1:

Social Media Trends, Best Practices and Compliance for Healthcare Professionals

Social media has become a part of everyday life for most Americans. 91% of Americans have a Facebook page, and 41 million check their profiles daily.* This level of opportunity to connect and engage the patient community, healthcare leaders, and staff also creates opportunities for violations of privacy and security, in addition to damaged company reputations.

Join our webinar to learn about the trends in Social Media, best practices and compliance for healthcare professionals.

Date: 1/16/2014

Time: Noon to 1:00 p.m. EST

Price: $99

 

 

 

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Session 2:

Social Media Content Development and Publishing Best Practices for Healthcare Organizations

Content is king in the online world. It is the foundation of your communications and can take many forms. A strategic content and publishing plan will enhance your brand, drive awareness, and impact business. Operating without a content plan leads to wasted effort, costly mistakes, and a confusing presence in the marketplace. In this session we will review strategy, planning, and publishing best practices for your healthcare organization.

Join our webinar to learn Social Media content development and publishing best practices for healthcare organisations.

Date: 2/6/2014

Time: Noon to 1:00 p.m. EST

Price: $99

 

 

 

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Session 3:

Engagement: Best Practices for Healthcare Organizations on Top Three Social Media Platforms

The top platforms used in healthcare systems are Facebook, Twitter, LinkedIn, and YouTube. In this session we will examine the best practices in Healthcare for the first three social networks (YouTube will be the subject of a separate webinar). Keeping a focus on the concerns of HIPAA compliance and potential violations, we’ll examine successes and potential pitfalls each platform presents.
Join our webinar to learn about Social Media best practices for healthcare organisations on top three social media platforms.

Date: 2/27/2014

Time: Noon to 1:00 p.m. EST

Price: $99

 

 

 

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Session 4:

Social Media Policy Development, Training, and Enforcement Guidelines for Healthcare Organizations

Before engaging in social media or even setting up accounts, your healthcare system needs to have a social media policy. Creating a policy should be a team project to make sure all stakeholders have a voice in the process along with an understanding of potential violations. This webinar will break down the process of writing a social media policy and outline best practices in implementation.

Join our webinar to learn about Social Media policy development, training and enforcement guidelines for healthcare organizations.

Date:3/20/2014

Time: Noon to 1:00 p.m. EST

Price: $99

 

 

 

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Session 5:

Social Media Reputation Management and Monitoring

Do you know what your marketplace is saying about you? Regardless of whether you have a social media presence or not, there are conversations happening on the web about your healthcare system, staff, and services. If you have a social media presence, you are in a better position to respond but may not be hearing all the conversations (e.g., if they are taking place in other platforms). In this session we will explore how to monitor and manage (not control) your online presence, so you are better prepared to handle a crisis management situation, keeping HIPAA compliance in mind.

Join our webinar to learn about Social Media reputation management and monitoring for healthcare organizations.

Date:4/10/2014

Time: Noon to 1:00 p.m. EST

Price: $99

 

 

 

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Session 6:

YouTube Best Practices and HIPAA Compliance

Video has become central to our lives, both business and personal. The use of video platforms, notably YouTube, can have important business implications for a healthcare system as well as potential HIPAA violation issues if used incorrectly. In addition, being aware of patient use of video (and public posting thereof) can present unintentional HIPAA consequences. In this session we’ll review the best practices for video use and review potential pitfalls.

Join our webinar to learn about Youtube best practices and HIPAA compliance.

Date:5/1/2014

Time: Noon to 1:00 p.m. EST

Price: $99

 

 

 

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Our mission is to assist healthcare organizations and business associates in the development, design, and implementation of practices to secure IT systems and comply with HIPAA/HITECH privacy, security, breach and enforcement rules by protecting patient health information.

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