Social media platforms such as Twitter, Facebook, and LinkedIn are increasingly being used by health care organizations to engage with patients and physicians, build brands, and communicate information to the larger community. But, there are real risks in using social media, such as damaging the brand, exposing protected health information by violating HIPAA, or potentially inviting lawsuits. This 50-minute free webinar for health care professionals will focus on navigating and complying in the social media world by addressing the following topics:
• How does your practice use social media?
• Do you have social media policies, best practices and training to comply?
• How do your employees use it?